Out of the many collaborations and partnerships that happen between celebrities and sneaker brands, Adidas x Kanye West collaboration creating the Yeezy sneaker fashion brand in February 2015 was a unique and a long lasting one. Of course, having Kanye himself design these Yeezys is already a bonus factor for the Yeezy success since the beginning. Also,…
What’s the deal behind sneaker collaborations? The way the collaborations come into play in the sneaker world creates the hype for new releases. Brands take advantage of the fact that sneakerheads always want to have or wear what celebs, artists, athletes wear. And the bigger the collaboration the harder it is to cop, and the…
First of all, we just want to say that we got love. We got love for Kanye, Kim, Yeezys, and all the fam. But enough is enough y’know. No matter how many sneakers she wears, Kim Kardashian is not a sneakerhead. Heck, the Kardashians are not sneakerheads- period. In no way do they represent our…
Buying limited sneakers online may be a blood-pumping adrenaline-rushing pastime for some sneakerheads, but for others, it’s a demanding 24/7 job. Said others make their living through sneaker resell. Sometimes they’re just one sale away from paying their next rent. If you want to get into the world of reselling sneakers, here are five ways to…
The Off White x Nike collaboration is one we all know an love. It all started with The Ten in 2017. This year, we have the privilege of copping even more Off White Nike Vapmormaxes, Prestos, Jordans, Blazers, and more. Earlier this year, the Vulcanized Off White Converse from 2017 dropped in a late release. And…
When you wanted to buy a sneaker back in the day, your options were few. You either stood in line for it with the crowd or made someone stand for you. If you missed out, you either had to forget all about it, or you could buy it by contacting a guy who ‘knows a…
Today, we’re going through a nice historical Nike journey. From the OG Blazers to the new Off White Nike Blazer, we got a nice story! In the early days of Nike, the Blazer was considered a basketball shoe. In fact, the Nike Blazer was Nike’s first take on a basketball shoe, even before basketball technology…
Nike has proven that innovation is key when it comes to keeping up in the sneaker industry. The sportswear brand makes an impact with its new creations that cater to everyone’s style and athletic needs. Every so often, we are introduced to new Nike technology. Nike Technology in Sneakers Nike React One of this year’s…
With Nike’s financial numbers out, there’s no doubt that innovations played a big role in the company’s successful year. According to Hypebeast, more than 80% of Nike’s growth is driven by new innovation. This includes the Nike React Element 87 that many people are calling the shoe of the year. Nike React Technology In 2017,…
We previously mentioned that the Off White Prestos Polar Opposites pack could potentially drop in June, and we were wrong. These Off White Prestos and other hot sneakers are affected by pending delays, rescheduling, and more date changes as we dive deep into summer 2018. Delays As you may have heard, Adidas Yeezys will increase…