Innovative Nike Technology: Nike React, Air Max 270, and More

by: Tilda
July 19, 2018

Innovative Nike Technology: Nike React, Air Max 270, and More

Nike has proven that innovation is key when it comes to keeping up in the sneaker industry. The sportswear brand makes an impact with its new creations that cater to everyone’s style and athletic needs. Every so often, we are introduced to new Nike technology.

Nike Technology in Sneakers

Nike React

One of this year’s most popular Nike technology is Nike React cushioning. Nike creators took foam and manipulated it to find the perfect bounce, stability, and durability in one shoe that is also comfortable but not “squishy”.  The main characteristic of this Nike technology is its energy return, it’s ability to react to your step. This tech is in the Nike Epic React,  Nike React Hyperdunk, Jordan Super Fly, and most recently in the Nike React Element 87.

Air Max 270

This is a sneaker the came out early this year and is still making an impact with new and fun colorways. In our article, 8 Legit Reasons You Need The Nike Air Max 270 To Start Living, we covered 8 characteristics that make this sneaker stand out.

Arguably, the Air Max 270 does not offer new Nike technology. However, despite containing Nike Air cushioning, it has a completely new take on Air Max. The Air Max 270 sheds a new light on Nike Air technology’s lifestyle aspect, proving that it’s for everyone and not just athletes.

Phantom Vision

Nike’s most recent technology is the Phantom Vision for Nike football. With the World Cup coming to an end (congrats, France), a new season of sports is upon us: #FootballSZN. Hence, it’s only fitting that Nike unveils its newest technology which we will preview in the upcoming drop, Phantom Vision.


  • Futuristic inside-out design, which is popular in 2018
  • Internal Quadfit construction for support
  • Ghost Lace system
  • All Conditions Control (ACC) coating
  • The medial triangle

The PhantomVSN will be a pack of three colorways, Black Op (released July 18 via Nike), Raised on Concrete (July 30), and Young Blood (August 6).

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