Hey! You’re here.
Not making any assumptions, and this is a prejudice-free zone, but we sense you’re either a sneaker fan, collector, or reseller. No matter where you are on the sneakerhead scale, welcome!
So, you may or may not have heard, but we’ll brief you anyways. Nike and Adidas production rates are decreasing. Big time! Starting 2023. The news has been circulating for a few days now, and personally, I’m not sure what to feel about it!
But I’ll try to keep an objective, professional tone.
So what happens after Adidas cuts ties with Kanye? What should have happened following the drama between Kyrie and Nike? And what’s with all the StockX chaos and moldy Jordans scandal?
You’d think that a brand would double up on its production. You’d think people at Adidas would work their butt off to score a new name to make up for losing Kanye. You’d also think that Nike would go above and beyond with Jordan releases, and crazy-ass collabs, and maybe flood the market with more pandas to keep up with demand. But no!
To the surprise of everyone who didn’t see it coming, Nike and Adidas production rates are going down.
Reasons Behind The Decrease in Nike and Adidas Production
Continuous COVID-19 Waves in China
If you thought COVID-19 is a thing of the past, you thought wrong. As winter kicks off in northern parts of the world, we start to witness new waves of COVID taking over. The way it’s been for the past 3 years. But it seems that recent outbreaks in China specifically are a matter of major concern. While a number of cases have seen a decrease in multiple big countries, China’s case is quite the opposite. Tens of thousands of new cases are being reported daily for the past week or so. Making day-to-day tasks quite risky, and shutting down operations in most sectors.
Of course, being one of the biggest suppliers of raw materials and working hands, this latest outbreak had its toll on the supply chain of most industries. The sneaker industry too!
So, without a clear vision as to when life will be back to normal in China, major brands had to take action. And to be real, dropping Nike and Adidas production numbers makes sense. Both brands would be cutting down on extra fees paid for non-functional countries.
Decrease in Russian Retail Outlets
You know how we thought the world was such a big palace when we were younger? How did we feel like Russia was lightyears away, and didn’t even know where Ukraine was?
Well, the day has come when you as a sneakerhead, and a global citizen of this actually very small world, felt the weight of international conflicts.
As the war between Russia and Ukraine continues, more international conflicts and disagreements arise. Leading to major brands shutting down operations in Russia. And with the withdrawal in retail outlets there, keeping the same numbers of Nike or even Adidas production would make no sense. Is this making more sense now?
Global Inflation and Shifts in Consumer Behavior
Let’s discuss the elephant in the room. Inflation!
The star of 2022, despite the World Cup taking place, Balenciaga breaking the internet in the worst way possible, and Kanye running for president again, Inflation still has all the spotlight!
With the world witnessing one of the worst-ever bear markets in most industries, prices going up like crazy everywhere in the world, and unemployment rates skyrocketing, consumption was bound to take a hit!
So consumers’ focus is shifting from luxury and non-essential goods to more crucial items and services. According to research by the Lending Club, 60% of Americans are living paycheck to paycheck. Leaving no room for splurges, expensive gifts, or exclusive kicks. So this massive decrease in demand for luxury items was gonna reflect a decrease in Nike and Adidas production rates.
Adidas Production Rates Vs. Sneaker Reselling
How would a drop in Nike or Adidas production numbers affect you?
Well, first let’s remind you that Adidas’ most hype collaboration is gone. So, honestly not much would change for you, especially if you use a sneaker bot. This drop in stock numbers will most likely affect larger-run sneakers. Like your day-to-day AF1s, Superstars, and possibly some Dunk colorways.
Nike and Adidas Production & Exclusive Kicks?
Well logically this drop in production shouldn’t affect these! Nike and Adidas can’t possibly go lower with their collabs’ stock numbers. So on the reselling frontier, this means things will get quite heated.
Imagine the same levels of demand, the same number of sneakerheads, going after 40% LESS Pandas, or NMDs! Competition over what used to be bricks will skyrocket.
Eventually, grabbing even the most basic silhouettes will be difficult. Most of Nike and Adidas production will become limited-edition And let us take a second to remind you to RUN A SNEAKER BOT!
If you’ve survived all these years in the game without a sneaker bot, you won’t last a minute going forward. This 30 or 40% decrease in stock will be faced with an equivalent increase in hype and resale values.
Your average beaters will start cashing in on the secondary market. Possibly replacing Yeezys, limited Kyries, and even the long-gone Pharrell NMDs.
Sneaker Bots To Wipe Out Stocks!
As stock numbers shrink, and demand increases, there’s no escaping sneaker bots. But don’t be fooled by the number of bots out there. It’s all about quality here! The best sneaker bots of the game are a known handful that scores success with every drop. And we have them all listed clearly here.
Powerful sneaker bots, like NSB, perform consistently, drop updates continuously, and keep up with market shifts. The biggest shift beign the latest towards Nike SNKRS, especially after Adidas dropped Kanye, and Yeezys altogether!
And in light of this massive change, NSB3, our latest masterpiece is releasing soon. Right on time to help you cop Holiday drops, Travis’ new Jordans, and all upcoming heat! NSB3 will feature a groundbreaking Shopify solution. In addition to an AI-powered Captcha solver. And the biggest addition ever- Our very own, out-of-this-world Nike SNKRS module! So you better get your copy now to catch the wave of success early.
