Industry News covers the business side of sneakers: resale platforms, brand deals and the gray areas of buying and selling. Read what unauthorized authentic shoes are and whether they’re legal, what a sneaker plug is, and how new marketplace features like StockX Listings and the StockX Mystery Box work. We also follow athlete deals, such as Kylian Mbappé leaving Nike for On, and resale markets outside the US. It’s for resellers and anyone who wants to understand the sneaker market beyond release day.
The sneaker industry definitely changed dramatically from what it was pre-2000s. It was mainly dominated by men and by basketball enthusiasts. Naturally, women sneakerheads were near inexistent during that time. Or maybe they were, but they didn’t get the exposure they deserved. Fun fact: The WNBA was founded in 1996, 50 years after the NBA.…
If you told a person from the 80s and 90s that the sneaker industry would be this big in the 2020s, they’d probably laugh at you. But it did grow, and it did become a main source of income for many resellers and collectors. In fact, if you want to make money online, sneaker reselling…
Whether we like it or not, we gotta admit: the sneaker industry isn’t the same after Ye left. But well, it looks like he’s back at it with some interesting concepts. And is it really Kanye if he doesn’t pull an interesting stunt with Yeezy Season 10? Obviously, May 2023 started with a band for…
The year is not even halfway through, and so much already went down. But really, what’s 2023, besides an extension of 2022? And well, the year wasn’t very good for many in the industry on every scale. From a very fast and high peak in 2021, we are witnessing a sneaker sales decline in 2022…
We don’t like drama, but when it’s about Ye, sign us up because that stuff is always juicy. But this time, it’s a little bit different, especially since Kanye isn’t an active participant. This time, it’s a legal drama that involves… no, not Nike again. Actually, it’s all about the brand with the three stripes…
Pop culture, sneakers, music, everything thrives in controversy. And you know how the saying goes: all publicity is good publicity. And nobody knows how to turn things around the way Nike does. But this time, it’s a lil bit different, bolder, and potentially better! You see, after some legal drama, it seems like we’re getting…
The sneaker industry is wild, with an even wilder community… in every sense of the word. And whether you’re in it for the flex, the flip, or even performance, there’s a niche for you. But if you really wanna make it there, it’s kinda brutal. With more people wanting in every day, it gets harder…
Every year, music and art lovers are in for a treat with Coachella. And in 2023, the music and arts festival is coming back for two weekends! And as it happens, sneakerheads will have a lil treat with the Bad Bunny Adidas Coachella experience. What’s that, you ask? Well, it’s a lot of things that…
Adidas is struggling with its collabs after failing to garner enough hype to replace Yeezys. However, we gotta admit, the brand with the three stripes is doing its best. From signing cool celebrities like Jenna Ortega to dropping new silhouettes, they’re trying. And well, something has to work out eventually, and that came in the…
If you’re an old Yeezy follower, then you know what’s up. But if you’re not, then allow us to brief you. Yeezy Mafia is back on social media… what does that mean? And who are they? Is that return a sign of what lies ahead concerning Ye and Adidas? We already discussed the possibility of…