As a new brand, infiltrating the sneaker industry and having enough authority to compete with the big boys is hard. However, if you’re smart about how you tackle that mission, you might find yourself successful! And apparently, the Zellerfeld shoes are gaining traction for multiple reasons. In addition to their creative approach when it comes…
Not to sound too eager for drama, but we love it when the tea brews in the industry. You see, nothing drives hype and change like competition and petty moves honestly. And today, we have some hot gossip that got everyone talking about double standards, cheap shots, and so on. So, let’s check out why…
The sneaker industry is always about that grind, especially when it comes to collabs with athletes. Although it’s been closely linked to basketball and skateboarding, there are many more areas to tap into. However, brands like Nike are making other sports the center of attention too. I mean, did you see those dope breakdance Jams?…
The sportswear and sneaker industries are always on the go. While the top dogs like Nike, Adidas, and others, are the most relevant hype-wise, we can’t deny up-and-coming brands. These brands are certainly putting pressure on the bigger ones to keep delivering. After all, they’re giving us some quality apparel, kicks, and collaborations. And today,…
The sneaker resale industry’s growth in the last decade is worth studying, no joke. In fact, prediction has it that the US market will hit a whopping $30 billion in value by 2030! Now, what about markets outside of the US? These are also pretty booming and becoming relevant as heck. For example, the European…
The last couple of years have been groundbreaking when it comes to performance kicks. Of course, brands and endorsement deals in the NBA are obviously there. However, the WNBA is stepping up to become on par with the NBA on multiple fronts, including sneaker deals. We can expect so much from the amazing ladies who…
No day is a regular day in the industry when you’re a sneakerhead! And whenever Ye or Travis Scott are involved, you know things will get hot. But when both artists come together to promote a pair of kicks, that means the game is ON. Don’t worry though, you don’t have to imagine what that…
The sneaker industry certainly knows all about the appeal of Travis Scott’s sneaker collabs. Whatever the man drops, you bet that it will sell out real fast. Now, Nike and Jordan Brand obviously know how to turn a deal into a lucrative gig, but so do resellers! They’re actually thriving lately because the value of…
The hip-hop scene is in shambles in 2024, and fans are here for it! And the main feuding sides are none other than Kendrick Lamar and Drake. You see, both sides have a huge following in the music industry. And now, both sides have fired shots at each other which resulted in a hip-hop feud…
Whenever an industry grows and its popularity blows up, you can expect a downside to it. And when it comes to the sneaker industry, the downside is fake sneakers. But the battle is never one-sided, because sneaker authentication is here to save the day! Apps and services like Checkcheck and more are exactly what you…