Fans of the world of A Song of Ice and Fire rejoice! While we would have loved for The Winds of Winter to come out, we’ll have to settle for the next best thing. And that’s the second season of House of the Dragon! But something we also appreciate is merch from that world. Which…
You know it’s time to spruce up your game when the numbers start fluctuating. And that’s exactly what Nike went for in 2024 after their not-so-impressive quarterly results. Although the Swoosh isn’t a stranger to huge layoffs, this time the change is on a leadership level! You see, it’s not always sunshine and rainbows even…
Just when we think that the hype train left with some brands being left out, we get pleasant surprises! You see, Adidas didn’t give up on the fight because this summer seems to be their highlight in a while. In fact, there seems to be some hype when it comes to what the brand has…
Well, the earth keeps on spinning and companies keep on acquiring companies! And in 2024, a lot of stuff is going down, including sales and acquisitions. And now, VF Corp sold Supreme to a new company? You see, things are really changing in the industry, and we’re here for it! So, let’s see what led…
In the sneaker industry, if it’s not one thing, it’s always another. And like 50% of the time, it’s Nike suing someone for copyright infringement. Off the top of our heads, we can count a few lawsuits that Nike threw at brands. For example, we have Skechers, BAPE, Warren Lotas, MSCHF, and many more getting…
As a new brand, infiltrating the sneaker industry and having enough authority to compete with the big boys is hard. However, if you’re smart about how you tackle that mission, you might find yourself successful! And apparently, the Zellerfeld shoes are gaining traction for multiple reasons. In addition to their creative approach when it comes…
Not to sound too eager for drama, but we love it when the tea brews in the industry. You see, nothing drives hype and change like competition and petty moves honestly. And today, we have some hot gossip that got everyone talking about double standards, cheap shots, and so on. So, let’s check out why…
The sneaker industry is always about that grind, especially when it comes to collabs with athletes. Although it’s been closely linked to basketball and skateboarding, there are many more areas to tap into. However, brands like Nike are making other sports the center of attention too. I mean, did you see those dope breakdance Jams?…
The sportswear and sneaker industries are always on the go. While the top dogs like Nike, Adidas, and others, are the most relevant hype-wise, we can’t deny up-and-coming brands. These brands are certainly putting pressure on the bigger ones to keep delivering. After all, they’re giving us some quality apparel, kicks, and collaborations. And today,…
The sneaker resale industry’s growth in the last decade is worth studying, no joke. In fact, prediction has it that the US market will hit a whopping $30 billion in value by 2030! Now, what about markets outside of the US? These are also pretty booming and becoming relevant as heck. For example, the European…