Performance sneakers, especially basketball, have always been the core of the sneaker industry. And big players like Nike and Jordan Brand have been at the front and center of the attention! Now, the upcoming Shai 001 Lux Truffle easily became one of the most talked-about signature basketball sneakers of 2026. It’s not a simple performance shoe that you look at and get over. It’s an awesome mix of sneaker technology and style! So, let’s check it all out and see how you can score these babies.
Shai Gilgeous-Alexander & Converse Are All About THAT
Okay, let’s rewind a bit because this story is pretty interesting! In 2020, as part of its strategy to relaunch its basketball division, Converse signed SGA. The Oklahoma City Thunder star was a pretty solid athlete choice because everything about him is unique, down to his name. Fast forward to 2024, and things were about to change dramatically… but to the best!
Not only did the athlete sign an extension, but the brand took it a step further. Converse appointed him as the creative director of Converse Basketball! In addition to that, he would get his own signature shoe. And that’s the story of how the Shai 001 came out in February 2025.
This silhouette is interesting for many reasons, and its cool look is somehow the least important of them! First off, SGA serving as creative director gave him full creative control of the sneaker design. So technically, it’s all him. Second, this signature sneaker makes Shai the 11th player in basketball history to have a signature Converse shoe. The 10 others were:
- Chuck Taylor
- Julius Erving
- Magic Johnson
- Larry Johnson
- Kevin Johnson
- Latrell Spreewell
- Dennis Rodman
- Percy Miller
- Dwyane Wade
- Elton Brand
Shai 001 Lux Truffle – Unique Design & More!
As we already mentioned, SGA designed his own shoe, so by default, it reflects who he is as a player and person! The silhouette is simple, clean, elegant, and definitely powerful. However, the Shai 001 Lux Truffle is turning heads because the color is pretty unique. You can expect from this colorway the following:
- An all-brown nubuck upper
- A lockable zipper shroud that covers the laces
- An elegant brown bag to store the kicks
- The mirrored 2 signature SGA logo branding
Release Info
The Shai 001 Lux Truffle drops on February 26, 2026, for a price tag of $170. You should definitely not sleep on these babies, and we’re about to tell you why! First off, signature kicks with an interesting story are always good performers on the resale market. Second, the colorway is pretty unique. And third, it’s the first signature shoe, so the freshness of the collab didn’t wear off! In fact, you can flip these babies for about $300 on resale platforms.
How to Score the Shai 001 Lux Truffle
The Shai 001 Lux Truffle will drop on Nike SNKRS, Converse, as well as select retailers like:
- Slam Jam
- BSTN
- FootDistrict
- Sevenstore
Now, if you want a chance to score the kicks on any of these sites, you need a great all-in-one bot! And if you’re reading this, then you’re in the right place. NSB isn’t just the best Shopify bot out there, but it also supports and cooks Nike SNKRS, as well as big retailers. Getting your NSB key today is the first step on your journey to becoming a reseller if that’s what you’re looking into! From there, our blog can help you with the right guides and pointers to get where you want. Godspeed!
