Every time collectors think Pop Mart has squeezed the last drop of magic out of Labubu, they find a way to surprise the market. Pin for Love Labubu is proof. The Monsters collection refuses to slow down, and now it’s turning simple letters into one of the most hyped launches of the year. This isn’t just another series. Pin for Love Labubu is Pop Mart doubling down on what drives the culture: blind box anticipation, resale value, the thrill of secret rares, with a dash of personalization that everyone loves!
Oh, BTW! If you’re more into collectible cards, check our guides on Pokémon cards and Topps sports cards!
Update (Feb 11th, 2026): Although the pins for Love Labubu collection dropped a while back, they’re still doing so well. On the secondary market, that is. You can find these monsters listed for 2X and 3X the retail price on platforms like StockX and Mercari.
If you’ve followed Labubu drops before, you know the drill. It’s not just about which doll you pull. It’s about the suspense of ripping open the box, the rush when you see what’s inside, and the immediate rush that takes over IF you score a rare!
Now, the Pin for Love series takes that hype and attaches it to something universal: letters. Whether you’re hunting for your initial, shopping for early Holiday gifts, or aiming for resale flips, this series is a must cop!
Pop Mart’s latest Pin for Love series brings a new twist to Labubu. The mischievous star of The Monsters collection is loved worldwide for its quirky charm. With blind box pendants, secret rares, and resale buzz, this drop proves the Labubu craze is far from slowing down.
Each blind box contains one mini vinyl plush Labubu pendant themed around a letter. Think A to Z, but with Labubu’s mischievous personality baked into the design. They’re small enough to clip onto your bag, display on your desk, or store & display with your collection. But like every Labubu drop, there’s more to the story than just the base set.
This set skips the plush and goes straight for sleek Labubu-styled letter pendants. Each blind box comes with one letter, making it perfect for personalization or for completing an entire alphabet run.
The Pin for Love series features two highly coveted secret rares: the Heart and the Exclamation Mark (!).
Each comes in two forms: a vinyl plush pendant and a letter pendant, doubling the chase factor.
With a rarity of just 1 in 168 pulls, these are officially the rarest Labubus ever released by Pop Mart.
Collectors see the secret rares as the ultimate prize for completing the set, while resellers recognize the sky-high resale value that comes with such extreme scarcity. Their release has cemented the Pin for Love collection as one of the most hyped and competitive Labubu drops to date.
Missing out on Pin for Love Labubu should not be an option for you. It will hurt, and it will cost you as much as an L on a Jordan X Travis Scott drop!
That’s exactly why serious collectors and resellers turn to NSB. The same bot that dominates Nike SNKRS and Shopify sneaker releases also gives you the firepower to secure multiples Labubus, at once, at retail. With NSB, you’re not just hoping for a blind box; you’re stacking them, completing sets, and flipping the extras for double or triple the retail price. In a market where hype, scarcity, and resale drive everything, NSB is the edge that keeps you winning.
It’s the latest release in The Monsters Labubu collection, featuring vinyl plush pendants and enamel letter pendants in blind box format
Both products will officially release online on August 29, 2025
Yes. Labubu products are some of Pop Mart’s fastest-selling collectibles, and past blind box drops have sold out within minutes
Yes! As Labubus are the most demanded and hyped items on the collectibles market right now, buying one at retail will be very tricky. That is why we recommend using NSB, which can help you purchase multiple Labubu blind boxes all at retail.
Pin for Love Labubu isn’t just another drop. It’s Pop Mart proving they know exactly how to keep hype alive. Blind boxes, alphabet themes, personalization, and of course, secret rares. This is what keeps collectors coming back, what fuels resale, and what makes Labubu one of the most powerful collectibles on the market today.
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