Just when we thought we already saw it all, something new happens and the sneaker industry goes into shambles. And this time, the source of the drama is none other than Donald Trump and Sneaker Con! Sounds improbable, right? Well, don’t be so shocked, because there’s a lot to unpack here, and we’re gonna do it together. But before we do, make sure you check out all the upcoming sneaker releases on our blog! Now, without further ado, let’s jump right into this interesting news, shall we?
Trump Attends Sneaker Con with Mixed Feelings from Peeps
On February 16, 2024, former President Donald Trump announced that he’ll attend Sneaker Con in Philadelphia the next day. And that was a pretty interesting thing to announce when he’s facing some legal issues. In fact, he is facing a $450 million fraud case lawsuit. But anyway, the sneaker industry was busy with the shock of him attending Sneaker Con. Naturally, that involved a lot of mixed feelings from sneakerheads.
You see, his presence there led to increased security measures and added pressure on sellers. They had to actually arrive earlier than usual because of the tighter security. Anyway, February 17 rolled around, and Trump arrived at Sneaker Con, aka ‘the biggest sneaker event in the world’. However, the reactions of the attendees were mixed when he went up the stage. Some cheered, while others booed the ex-president as he went on a 10-minute speech. During that speech, he unveiled his… interesting sneaker line!
Trump’s Sneakers “Never Surrender” Is Very… Golden!
So, as we mentioned, Donald Trump went up and launched his new sneaker line. That line includes several sneakers, but the highlight is certainly the Never Surrender high-top. The kicks feature a full-one gold leather upper, while the collar unsurprisingly dons the US flag. These babies retailed for $399, and only 1,000 pairs were available. But the most interesting thing about the kicks is that they sold out in under 2 hours during the pre-sale.
According to the official sneaker site, 10 of these kicks were randomly signed by Trump himself. Oh, and each customer is allowed only 3 pairs, not more. Now, in addition to these high-tops, there are the T-Red Wave and POTUS 45 kicks, each for $199. But that’s not all, because more merch, like hats and perfumes, are available. They really went all out with this year’s merch, huh?
Wanna Invest in Sneakers Too?
It seems that even Trump thinks that investing in sneakers is a good idea. After all, the industry proved that kicks are really good collectibles in the long run. So, if you are considering becoming a sneaker reseller, we got you. One of the core things you need to know is that covetable items are not easy to come by. And if you manage to find them, they’re not easy to acquire because of the competition. But we have just the solution for that!
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