Every year, music and art lovers are in for a treat with Coachella. And in 2023, the music and arts festival is coming back for two weekends! And as it happens, sneakerheads will have a lil treat with the Bad Bunny Adidas Coachella experience. What’s that, you ask? Well, it’s a lot of things that…
Adidas is struggling with its collabs after failing to garner enough hype to replace Yeezys. However, we gotta admit, the brand with the three stripes is doing its best. From signing cool celebrities like Jenna Ortega to dropping new silhouettes, they’re trying. And well, something has to work out eventually, and that came in the…
When we discussed how Adidas was ruining collabs with potential, we mentioned the Adidas IVY PARK financial struggle. However, we hoped that the partners could salvage whatever they still have on hand before the deal ends in 2023. Unfortunately, this collab seemed to run its course with Adidas and IVY PARK parting ways. So, where…
The sneaker industry is very competitive, with only the best sneaker collaborations making the cut. And though there are requirements to end up with hype kicks, sometimes a name could be more than enough. That’s how it’s apparently going with the Adidas Fear of God partnership. So what went down since they announced that collab?…
In 2020, so many things changed in the world, including the sneaker industry. Quarantine got everyone sitting and working from home, so everyone started to look for comfortable outfits. And well, Kanye was working on something that, little did we know, was gonna blow up! After a long time of waiting and teasing and rumors…
The sneaker industry is seriously a place of wonders, especially when it comes to influential figures in fashion like Ye. A while back Kanye managed to finally cross the line and receive backlash for his controversial opinions. Everyone cut ties with him, including Adidas, where he had a very lucrative deal that made him a…
When we talk about streetwear fashion, several names pop into our heads as trendsetters. But one controversial name that takes the cake is Kanye West. Ye. The Louis Vuitton Don. Yeezus. These are all the names of one of the men who changed the sneaker and music industries. However, the inexperienced wouldn’t know that he’s…
So, Adidas is making headlines, but not the good ones. With all the losses the brand is facing, it calls for another kind of discussion. Why aren’t Adidas collabs doing what some Nike collabs are doing? Is the three stripes brand to blame for killing partnerships before they reach their peak? Are their choices of…
It’s been a few months since Adidas cut ties with Ye and Yeezy. And everyone knew that this won’t end well financially for the three stripes. Well, we certainly had better hopes though. So, people have been wondering: how much did Adidas lose from Yeezy? The short answer is obviously a lot. But if you…
Is 2023 the year for Adidas? Well, after dropping one of their biggest sources of hype, the three stripes needed some fresh blood. So, for the first time in 50 years, Adidas is finally giving the masses a new sub-label: Adidas Sportswear. What does this label stand for? Why did they choose Jenna Ortega to…