Adidas Done With Yeezy: €500M Final Stock Sale & Market Shift
The Adidas done with Yeezy milestone became official in March 2025 after the German sportswear company sold its full stock by late 2024. Liquidating those final sneaker waves generated €500 million ($540 million) in 2024 revenue. Below we break down the 2022 to 2025 liquidation timeline, aftermarket supply, and new signature lines.
- Zero remaining stock: Executives confirmed in March 2025 that the last Yeezy pairs cleared warehouses in Q4 2024.
- Final year revenue: Selling the remaining inventory brought in €500 million (roughly $540 million) during 2024.
- Multi-year liquidation: Inventory clearance spanned 26 months following the October 2022 contract termination.
- Charitable pledges: Proceeds from the 2023 and 2024 drops funded foundations combating antisemitism and hate speech.
When Did Adidas Officially Sell Its Final Pair of Yeezy Sneakers?
Company executives announced on March 5, 2025, that the final pairs of Yeezy footwear sold out in late 2024.
According to a March 2025 Reuters financial report, Chief Financial Officer Harm Ohlmeyer stated that zero pairs remained. That announcement closed a 10-year chapter that first launched in February 2015. All remaining pairs exited regional distribution centers during the fourth quarter of 2024. Retail partners also cleared their final shelf allocations before January 2025.
Across the broader history of the sneaker industry, no partnership required a two-year wind-down of this scale. Removing the sub-brand allowed analysts to track core footwear growth in 2025. Share prices rose in Herzogenaurach after the balance sheet cleared. Both sides also dropped all pending legal claims in late 2024.
How Much Revenue Did the 2023 and 2024 Clearance Waves Generate?
Selling the remaining footwear stock generated €500 million ($540 million) in 2024 after €750 million ($810 million) in 2023.
When Adidas terminated the Yeezy partnership in October 2022, €1.2 billion ($1.3 billion) in shoes sat in storage. Writing off that merchandise would have triggered a €500 million operating loss in 2023. Instead, leadership staged phased digital drops through the Confirmed app and wholesale partners. Three major release waves in 2023 produced €300 million in operating contribution.
Our earlier breakdown on how much revenue the Yeezy split cost tracked the 2022 fourth-quarter hit of €600 million in lost sales. Pledging €260 million across 2023 and 2024 proceeds to anti-hate groups helped clear warehouses responsibly. Final 2024 drops added €200 million in operating contribution.
| Timeline Milestone | Inventory Status | Reported Revenue / Impact | Operating Margin Note |
|---|---|---|---|
| October 2022 Split | Production halted globally | €600M ($648M) Q4 sales loss | €1.2B stock held in storage |
| Full Year 2023 Drops | 3 major Confirmed app waves | €750M ($810M) gross sales | €300M operating contribution |
| Full Year 2024 Drops | Final clearance & outlets | €500M ($540M) gross sales | €200M operating contribution |
| March 5, 2025 Filing | 0 pairs left in inventory | $0 future sub-brand revenue | 100% core brand reporting |
Why Did the Partnership End in 2022 and How Did Clearance Pricing Work?
Public antisemitic statements by designer Ye in October 2022 prompted the immediate cancellation of production and future designs.
Early 2023 release waves sold Boost 350 V2 and Foam Runner pairs at full $230 and $90 retail prices. Slower-moving styles required deep markdowns in 2024. Shoppers saw Adidas selling Yeezys at discount prices of 30% to 70% off across regional outlets. Models like the 450, QNTM, and 380 dropped from $210-$250 retail down to $75-$100 clearance tags.
Per US Harmonized Tariff Schedule footwear rules, imported rubber-soled athletic shoes carry up to a 20% customs duty upon port entry. Selling stranded stock at $75 to $100 recovered sunk manufacturing and tariff costs paid in 2022. Digital outlet flash sales cleared the last small sizes in December 2024.
How Does Zero Primary Inventory Affect Discontinued Yeezy Resale Prices?
With zero factory restocks possible after 2024, deadstock pairs of core colorways trade between $145 and $380 on exchanges.
Adidas owns the physical sole patents, whereas Ye holds the brand name trademark. Neither party is reproducing Boost 350 V2 or 700 Wave Runner pairs. According to the eBay athletic shoe fee schedule, sneakers selling for $150 or more incur an 8% fee. Meanwhile, the GOAT seller commission structure deducts 9.5% plus $5 and a 2.9% cash-out fee.
Discontinued classics like the $300 Wave Runner 700 and Onyx Slide hold steady bids as deadstock supply shrinks.
Discounted outlet pairs from 2024 gave collectors a lower cost basis on verified marketplaces in 2025. Collectors also store unopened boxes in climate-controlled rooms to prevent yellowing.
| Discontinued Silhouette | Original Retail / Outlet | 2026 Resale Range | eBay Net at Midpoint |
|---|---|---|---|
| Yeezy Slide Onyx | $70 retail MSRP | $135 to $165 resale | $138.00 net (at $150) |
| Foam Runner Onyx / Sand | $90 retail MSRP | $140 to $180 resale | $147.20 net (at $160) |
| Boost 350 V2 Zebra / Bone | $230 retail MSRP | $250 to $310 resale | $257.60 net (at $280) |
| Boost 700 Wave Runner | $300 retail MSRP | $330 to $410 resale | $340.40 net (at $370) |
Which Basketball and Terrace Silhouettes Replaced Yeezy Volume in 2025?
Signature basketball releases led by Anthony Edwards’ $110 to $120 AE 1 and Samba classics replaced the lost volume.
Rather than relying on one celebrity line, product teams expanded two core categories across 2024 and 2025. First, retro terrace models including the $100 Samba OG, $120 Gazelle Indoor, and $110 Campus 00s scaled to millions of pairs globally. Collaborations with Wales Bonner and Bad Bunny kept cultural energy high at $160 to $180 retail.
Second, the basketball division revived its court presence through Minnesota Timberwolves guard Anthony Edwards. Priced at $110 for the AE 1 Low and $120 for the Mid, his TPU-wing sneaker sold out across launch colorways. Signature lines for James Harden and Donovan Mitchell also added steady court revenue.
How Can Collectors Buy Discontinued Pairs and New Flagship Drops?
Buying discontinued pairs requires exchanges like eBay and GOAT, while new collaborations launch on Confirmed and boutiques.
Reviewing our guide on how to buy sneakers for retail helps buyers move from clearance queues to boutique drops. Yeezy drops have ended permanently. However, limited Bad Bunny, Wales Bonner, and AE 1 colorways still sell out within minutes at 10:00 AM EST.
- Authenticated marketplaces: Use eBay Authenticity Guarantee, GOAT, or StockX to verify Boost pellet texture and box labels on 2022-2024 pairs.
- Sizing adjustments: Remember that Boost 350 V2 and 700 V3 models run 0.5 size small, while Yeezy Slides often require going up 1 full size.
- Automated checkout tools: Multi-storefront software such as Valor AIO, Cybersole, and NikeShoeBot automates checkout tasks on Shopify boutiques stocking limited Adidas collaborations.
- Price comparison: Check whether a 2024 outlet model trades near its $75-$100 clearance tag before paying original $230 MSRP asks.
Does Adidas have any remaining Yeezy inventory left to release after 2025?
No, Chief Financial Officer Harm Ohlmeyer confirmed on March 5, 2025, that the final pairs were sold by the end of 2024.
How much money did Adidas make from selling its remaining Yeezy stock in 2024?
Selling the final waves of warehoused footwear generated €500 million (approximately $540 million) in gross sales during 2024.
