This year is certainly bringing the best out of Jordan Brand. We’re not even done, though, because the drops keep on coming. And now, Jordan 4 Rare Air has joined the roster of cool releases to look forward to. The kicks are a mashup of two awesome colorways with an extra spin that makes them look even cooler. So, let’s check out what these babies are all about, shall we?
Jordan 4 Rare Air Is a Story About How Perfection Isn’t Instant
Let’s talk shop, shall we? The upcoming Jordan 4 Rare Air is a retelling of the beginning of the Air Jordan line. You see, the first silhouette, aka the iconic Jordan 1, wasn’t an overnight product. It was a product of so many prototypes, Michael Jordan’s requests, and different tests. Finally, we got the Jordan 1 in all of its glory. And today, the Jordan 4 Rare Air is here to celebrate the legacy with a pair that taps into that story.
The kicks feature a basic black nubuck upper with dark grey suede overlays. In addition to that, it merges details from classic colorways like the Jordan 4 Black Cement and Military Blue. That’s evident through the midsole and lace wings colors! But the highlight of this release is the tongue. You see, it features a velcro patch of the Jumpman logo. Once you remove that, “Jordan Rare Air” stitching appears!
This detail allows for customization and is a nod to how flaws like upside-down logos can become a statement piece. But that’s not all, because Jordan Brand took it a step further. You see, the Jordan Rare Air stitching will be in white. However, only 2% of the production will feature gold lettering! And you’ll be very lucky to score THAT. It’s kinda giving Labubus, but make it sneakers.
Release Info
The Jordan 4 Rare Air will drop on July 26, 2025, with a price tag of $220. These babies will definitely be worth the investment. Why, you ask? Because you can flip the white lettering pairs for $410 on average. Meanwhile, the gold lettering pairs can go for up to $600! If that’s not a good ROI, we don’t know what is. Now, the million-dollar question is: how can you score the kicks for retail?
How to Cop Jordan 4 Rare Air for Retail?
You better lock in on this one, peeps, because it’s gonna be one heck of a drop! And you should also know that scoring these babies for retail won’t be easy… at all. So, if you wanna beat the competition on Nike SNKRS and retailers, you’ll need the help. That’s why you’re exactly in the right place, because NSB3 is here and ready to lend a hand! All you gotta do is get your key today, and the rest will be history. And who knows? This could be the way for you to get into the resale game and make that sweet cash. Godspeed!
